SUMMER 2024
INTERSCOPE RECORDS (UMG) INTERNSHIP
KATSEYE LYRIC VIDEO
Katseye is a global girl group formed through the survival show Dream Academy, which premiered as Popstar Academy on Netflix, created in collaboration between Hybe and Geffen Records. During my internship at Interscope, I had the amazing opportunity to edit and create lyric videos for Katseye, which collectively amassed over 3.7 million views across YouTube. This project allowed me to play an active role in the launch of this major global girl group and contribute to Katseye's early brand and digital presence.Role Model Promotional Poster
Another project that stood out to me was designing a promotional poster for Role Model to promote his single Look at That Woman and his album Kansas Anymore. Seeing Role Model share my design on his social media was incredibly rewarding, and the poster even became a trend on TikTok, amplifying its reach and impact.The poster sparked a TikTok trend where people began taking them home—since the design doubled as a mirror! It was amazing to think that my work would continue to live on in people’s homes, even after it was no longer displayed on the streets.